is this just cosmetics or actual changes in functionality? (nt)

Sep 22, 2014,13:56 PM
 

NT 

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NEWS: ochs und junior offer open-ended customisation

 
 By: Ornatus-Mundi : September 22nd, 2014-11:53
PRESS RELEASE ochs und junior offers open-ended customisation of Ludwig Oechslin's rigorously simple watches to its clients. This is not the standard level of customisation in which the client selects predetermined options. The client can bring new ideas ...  

That is an interesting way to make each watch unique.

 
 By: amanico : September 22nd, 2014-11:57
Not sure about the rust dial, though... But the idea is interesting. Best, Nicolas

With some great ideas it becomes a piece of art ...

 
 By: small-luxury-world : September 22nd, 2014-13:17
and therefore I really like the approach, to say the least. Bravo, once more! Oliver

Creative concepts...

 
 By: social : September 22nd, 2014-21:07
...with clever display of time. The real brain behind MIH annual watch. I like the idea of changing color combination during regular servicing.

Ochs & Junior has taken the "art watch" to a new level.

 
 By: jporos : September 24th, 2014-16:54
Instead of relying on just the taste of the designer, the customer can take the design of the watch to a new level. I think this is part of the 21st century project of "mass customization". While Vacheron Constantin certainly has leapt onto this, Ochs is ...